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Optimize Amazon Ads with GPT-4o for Bid, Budget & Keyword Recommendations

by Brian Moneyโ€ขUpdated: Last update 5 months agoโ€ขSource: n8n.io
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Getting Started

Overview

This template is designed for Amazon sellers and advertisers who want to automate their campaign performance analysis and bidding strategy. It solves the common challenge of manually reviewing Sponsored Products reports and guessing how to adjust keywords, placements, and budgets. By combining Amazon Advertising reports with OpenAI's GPT-4o, this workflow delivers real-time, personalized optimization instructions โ€” automatically.

Features

๐Ÿ“ฅ Automatically downloads Sponsored Products reports from Google Drive

๐Ÿง  Uses AI to analyze campaign, keyword, placement, targeting, and budget performance

๐Ÿ“Š Supports both .csv and .xlsx report formats

๐Ÿ” Handles multiple ASINs and scales easily across ad accounts

๐Ÿ“ง Sends structured optimization recommendations to your inbox via Gmail

๐Ÿ—‚ Built-in logic to normalize filenames and correctly map reports

๐Ÿงน Includes error handling and formatting cleanup for AI-ready input

Requirements

To use this workflow, youโ€™ll need:

An Amazon Ads account with access to Sponsored Products reports

A Google Drive folder where Amazon Ads reports are delivered (manually or via Gmail automation)

A Gmail account (for sending summaries)

An OpenAI API key with access to GPT-4o

Optional: a developer account for the Amazon Ads API to fully automate report generation in the future

Setup Instructions

๐Ÿ“‚ Connect your Amazon Ads reports folder in the Google Drive node

๐Ÿ” Add your credentials to the OpenAI and Gmail nodes

๐Ÿ“ Schedule five reports in the Amazon Ads Console:

Search Term Report โ†’ Detailed

Targeting Report โ†’ Detailed

Campaign Report โ†’ Summary

Placement Report โ†’ Summary

Budget Report โ†’ Summary
Use โ€œLast 30 Daysโ€, โ€œDailyโ€, and .xlsx or .csv format

๐Ÿ” (Optional) Automate report ingestion using Gmail + Drive workflows

๐Ÿงช Test with one account, then replicate across additional ad accounts as needed

โฑ๏ธ Setup time: 15โ€“30 minutes
๐Ÿ“Œ All field-specific guidance is included in workflow notes`